Reviewed for

Insurance and Protection ( 9 )

Mortgages ( 5 )

Pensions ( 20 )

Equity Release ( 5 )

Retirement income (annuities, drawdown) ( 9 )

Investments and Savings ( 28 )

Reviewers' assets

£500k+ ( 7 )

£200k - £500k ( 4 )

£100k - £200k ( 1 )

£50k - 100k ( 3 )

Up to £50k ( 3 )

Client reviews

Review from verified client

September, 2015

Overall

Advice

Service

Value

Based in West Midlands

What were the circumstances that caused you to initially look for an adviser?

To manage money, and for life planning.

How has Luella Keeley helped you?

Luella continually shows her dedication in making sure we are on track in achieving our goals. With distractions common in life it is great to have someone remind you of what you want to achieve out of life, and take this journey with you. A pleasure to work with.

Have you seen the outcome you were hoping for?

Yes. We are continually being directed toward the goals we have set out to achieve.

Review from verified client

September, 2015

Overall

Advice

Service

Value

Based in West Midlands

What were the circumstances that caused you to initially look for an adviser?

I've always been interested in saving for the future.

How has Luella Keeley helped you?

Luella and her team have a holistic approach to financial planning. It's is based around discovering what goals you and your partner have for life and then seeing how these can be achieved. It's a liberating and enjoyable way to approach things. Behind everything is a detailed and rigorous approach to your personal finances but it's all there to support what you want to get out of life. It's revolutionised how we feel about finances and financial advice.

Have you seen the outcome you were hoping for?

We are moving into a very exciting phase in our lives. Something I never would have thought possible without the help of Luella and her excellent team.

What could they have done better?

Wouldn't change a thing.

Review from verified client

October, 2013

Overall

Advice

Service

Value

Based in Worcestershire

How has Luella Keeley helped you?

In over 20 years of using Luella, she has consistently given very good advice, often at the expense of commissions - for example, she advised me 20+ years ago not to bother agreeing to buy payment protection insurance as it usually wasn't worth the paper it was written on. I took that advice and its probably saved me thousands over the years. She is a really detailed reviewer of policy small print and has often proven that the small print makes the difference between a dud product and a good product for a persons given circumstances. She has also shown to be a very useful friend with regards to pension schemes and 12 years ago set up our scheme which we still run.

What could they have done better?

Hard to tell as every time we have used her advice it has proven good over many years - including Corporate & Personal Pensions, Healthcare, Life Assurance and Employee Benefit policies.

Review from verified client

October, 2013

Overall

Advice

Service

Value

Based in Warwickshire

How has Luella Keeley helped you?

I've been working with Luella for some months now and we're still in the process of completing the overall plan and vision, as my personal circumstances are changing all the time at the moment. The fact that I'm writing 'we' is very indicative of Luella's style and strength for me. Her financial advice and coaching encompass all aspects of my life that have an influence on my financial goal and life style, which is exactly what I was looking for. She has been clear and communicative throughout and it's obvious from the process so far that the outcome and goals for me are her priority rather than pushing a financial plan into place. Luella's guidance has already been invaluable and I look forward to working with her and her Company for many years to come.

What could they have done better?

There have been a few missed emails in the beginning, but that was due to incompatibility of computer networks.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in Norfolk

How has Luella Keeley helped you?

Listens to up-date your situation and gives financial advice and options. Gives up-to-date technical advice on pensions, tax situation and investments. Recently started financial strategy and review to open the mind for consideration.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in Norfolk

How has Luella Keeley helped you?

Just started working on a financial strategy to consider and review financial situation. Gives good advice on all options available to consider.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in Norfolk

How has Luella Keeley helped you?

Listens to up-date your situation and gives financial advice and options. Gives up-to-date technical advice on pensions, tax situation and investments. Recently started financial strategy and review to open the mind for consideration.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

As a relative newcomer to proper financial planning I have found the service that Luella and her team provide to be personal and professional. I can't yet comment on the outcome of long term investment advice but the commitment to understanding my needs and clarity of financial planning gives me a plan I can follow and understand. I was a little skeptical about the process of life planning at first but it has been a revelation and with Luella's skill and personal commitment I have been able to question what I want to achieve in the future and give some structure to it. Luella's team are always available to answer questions and give advice with a personal service that makes you think you are the only client sometimes.

What could they have done better?

I cant think of anything yet.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

We are relatively new clients, and as such I can only comment on our experience to date. As such, it is too early for me to comment yet, on financial performance relating to any investment advice given. What I can comment on, however, is the difference we have found between the approach to investment advice from Luella Keeley and those of other financial advisors (including large investment firms, smaller independent firms and investment advisors within banks) that we have met and received proposals from. What stands out for me is that Keeleys take the time to understand the clients wishes and requirements in both the medium and the long term, as well as carrying out a detailed assessment of a clients financial position, before recommending a financial strategy. The process is set out very early, but it is acknowldeged that adequate time needs to be spent understanding your situation before making any investment decision. They thoroughly understand the clients as individuals, in order to provide advice that is approriate and tailored specifically for each case. Review notes of our several meetings with Keeleys have always, to date, been 100% accurate, which can not be said for other advisors I have held such discussions with in recent times. I have often wondered how some advisors can be so certain of their recommendations when they fail to accurately take notes of the clients situation or responses. In my experience a full and accurate grasp of the client's situation so often gets pushed to one side by advisors who almost immediately go off at a tangent towards a product they favour, which they know provides them with the financial reward they were seeking themselves. You always feel that Keeleys do put the client first, and they have your interests at heart. You are put at ease by all staff you come into contact with at the firm. They progress at your own pace, explaining each step, and ensuring the client knows exactly what action should be taken and why. Given the thorough approach by Keeleys to date, I am confident that their subsequent investment advice and regular reviews will prove successful.

Review from verified client

September, 2013

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Luella and her team are doing an excellent job of bringing some objective structure to my financial planning. She brings a clarity of mind to the financial planning process which I have not found elsewhere. We are currently in the process of transitioning to the structures which Luella has recommended so it is too early to assess their investment performance, however it is good to feel that we have a cohesive integrated financial plan in place.

Review from verified client

March, 2013

Overall

Advice

Service

Value

Based in Warwickshire

How has Luella Keeley helped you?

Luella always takes us through a thorough review focussing on our lifestyle and wants, and helping us to plan to meet our goals. She takes account of the types of investment we are comfortable with, explains things clearly and gives a realistic view. Over the past two years she has facilitated significant changes in our lifestyle, and we have been able to make those changes secure in the knowledge that our investments are in good hands. The service provides great value for money.

What could they have done better?

I can't think of anything!

Review from verified client

March, 2013

Overall

Advice

Service

Value

Based in Warwickshire

How has Luella Keeley helped you?

Luella is an analytical thinker and a very clear communicator. This means that her financial advice is always specific, relevant and understandable. I have great confidence all the financial advice provided, and the firm looks after all our investments and pensions with a great track record extending over almost all my working life. Luella works at the strategic level and the detailed level at the same time, and also makes it interesting. Luella is also concerned about whole life issues not just money, therefore the sessions we have are very relevant to our everyday lives, and help to keep our financial planning supporting the important things we want to do, rather than the other way round. She is very skilled as a life planner, drawing out the important issues and helping to clarify and plan ahead. She also celebrates success in a very positive way. My wife and I would not have achieved the clarity of our life plan, and the financial means to do it, without the support of Luella over the years.

Review from verified client

January, 2013

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Luella continually shows her dedication in making sure we are on track in achieving our goals. With distractions common in life it is great to have someone remind you of what you want to achieve out of life, and take this journey with you. A pleasure to work with.

Review from verified client

January, 2013

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Luella and her team have a holistic approach to financial planning. It's is based around discovering what goals you and your partner have for life and then seeing how these can be achieved. It's a liberating and enjoyable way to approach things. Behind everything is a detailed and rigorous approach to your personal finances but it's all there to support what you want to get out of life. It's revolutionised how we feel about finances and financial advice.

What could they have done better?

Wouldn't change a thing.

Review from verified client

January, 2013

Overall

Advice

Service

Value

Based in Worcestershire

How has Luella Keeley helped you?

1. Luella is very keen on getting you to analyse your lifestyle and priorities and what you seek from your retirement years. Luella believes that this is essential so that our portfolio can be managed to provided the revenue and resources in order to enjoy life and pursue our interests. 2. I had a basic mistrust of Financial Advisers, but Luella has, through continued debate, convinced me that she is working in our long term interests. 3. We have well structured meetings on an annual basis which is reassuring and realises a personal service

What could they have done better?

Probably nag me so that I answer questions and complete my pieces of administration promptly.

Review from verified client

December, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Very positive with investment recommendations . Quick response to any requests for advice. Provides good contacts for business outside of her financial remits. Explains clearly all financial planning tactics.

Review from verified client

December, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

My financial adviser is always available to give help when required. Our annual meetings leave me exceedingly well informed, and confident that our finances are in the safest hands. I also find all the staff at Keeleys knowledgeable and very pleasant to do do business with.

What could they have done better?

Nothing

Review from verified client

December, 2012

Overall

Advice

Service

Value

Based in Staffordshire

How has Luella Keeley helped you?

Luella Keeley heads a very competent firm and I have complete confidence in their ability to handle all aspects of my affairs. I have very little understanding of financial matters and I find that they care enough to take their time explain in simple terms their recommendations and give me options to what they think is best for my future. They have also become friends and have helped me with matters outside their normal duties i.e .advising me with banks and solicitors when I became widowed and giving me reassurance to cope. I find the whole firm very friendly and efficient and would not hesitate to recommend them to all

What could they have done better?

I find that her service is fully satisfactory and I can not see me moving ever to another F.A.

Review from verified client

December, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

A good balance of investment and planning advice with good investment monitoring.

What could they have done better?

Nothing.

Review from verified client

November, 2012

Overall

Advice

Service

Value

Based in West Yorkshire

How has Luella Keeley helped you?

Achieves the right balance keeping me in touch with developments in the market and not afraid to shift investments where the market trends are indicating. All of which have been correct calls. Personable, always responds quickly to enquiries .Superb.

What could they have done better?

Nothing.

Review from verified client

November, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Keeley & Co are a long established business who have always provided a professional and in-depth service, both privately and corporately. Each area of advice is thoroughly explained without pressure to 'buy'/invest. Charges are fair, explained thoroughly and associated paperwork always conforms to current legislation Presentations are geared around what the client is looking to achieve from a financial product, not what the IFA have got to sell - of significant importance when trying to manage your hard earned wealth!

What could they have done better?

To demonstrate to the client as to why switches to investment portfolios are made. To more reguarly review opportunities for investment both inside and outside their self-managed investment portfolio

Review from verified client

November, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

She takes great trouble to explore and understand our circumstances and aspirations, analyse and explain the options available and make sensible recommendations regarding the strategy we could adopt . Keeleys have developed responsive systems for managing investments and analysing the likely outcomes of our strategy. They are also very helpful in arranging quite specialised insurance policies for us.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in Warwickshire

How has Luella Keeley helped you?

Luella Keeley has been my financial adviser for 20 years and has offered loads of important and informed advice over this period. She has helped me achieve my goal of early retirement by careful long term planning. Recently, Luella and her wonderfully efficient team have advised and organised a purchase annuity to be in place before the early retirement age rose to 55.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Luella' s calm approach, great sensitivity, together with her financial skills and her ability to listen to people and explain things thoroughly in a way that is understandable has been invaluable to me. I have no hesitation in recommending Luella Keeley of Keeley & Co., and her most efficient and friendly staff to anyone who needs a Financial Adviser they can really trust.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

I find LuellaÂ’s approach thorough, open and professional. She has a quick grasp and keen interest in issues presented and sensitivity in searching for solutions. I have no hesitation in recommending her as I have done so many times.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

I was recommended to Keeley & Co and had the good fortune to meet Luella, she was so kind and efficient that I now have peace of mind. This is a very friendly company. Both Luella and Rachel go out of their way to keep me up to date. It is a pleasure to deal with such efficient, friendly people.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in West Midlands

How has Luella Keeley helped you?

Having dealt with Keeley & Co for many years, I have become aware of the care and concern the various members of the staff have shown to me. I think the service they provide is second to none and you canÂ’t improve on perfection.

Review from verified client

August, 2012

Overall

Advice

Service

Value

Based in Warwickshire

How has Luella Keeley helped you?

Exceptional – a joy to visit and I always feel I am able to leave with a clearer understanding of our finances. We appreciate your recommendations and are not pressured to implement them immediately.