Elaine Clunie

About

My journey into financial services began in 2006 and, after almost 20 years in the profession, I founded Fifty Financial Planning to provide the kind of advice service I believe clients deserve — personal, relationship-led and built around what matters most to them. I work with individuals, families and business owners, helping them feel financially organised and confident at every stage of life. Whether planning for retirement, investing for the future, protecting loved ones or navigating life's unexpected changes, my role is to provide clarity, reassurance and ongoing support. I am particularly passionate about helping women build financial confidence and feel more engaged in financial decisions. Too often, people feel overwhelmed by financial planning, when in reality it should be about creating a clear path towards the life you want to live. Many of my client relationships span years, and in some cases generations. I believe good financial planning is about far more than money; it is about understanding people's goals, concerns and aspirations, and being there to support them through life's important moments. Based in Aberdeen, I work with clients across Scotland and beyond, meeting face-to-face, by telephone or online. I take pride in building trusted long-term relationships and providing advice that is personal, straightforward and focused on helping clients achieve their objectives with confidence. The value of an investment with St. James's Place will be directly linked to the performance of the funds you select and the value can therefore go down as well as up. You may get back less than you invested. An investment in equities does not provide the security of capital associated with a deposit account with a bank or building society. The levels and bases of taxation and reliefs from taxation can change at any time. The value of any tax relief depends on individual circumstances. This Partner/Partner Practice is an Appointed Representative of and represents only St. James's Place Wealth Management Plc (which is authorised and regulated by the Financial Conduct Authority) for the purpose of advising solely on the Group's wealth management products and services, more details of which are set out on the Group's website at www.sjp.co.uk/products. The ‘St. James’s Place Partnership’ and titles ‘Partner’ and ‘Partner Practice’ are marketing terms used to describe St. James’s Place representatives. SJP Approved 07/07/2026